‘The Sexiest Job Of The 21st Century …’

10th July 2013 · Kevin Howes


Is, according to the Harvard Business Review, a Data Scientist / Analyst.

‘Big Data’, a relatively small term for such a ferociously large concept, describes the capability that allows companies to extract value from data sets that have become so large they have surpassed the capacity for analysis through the technologies of traditional SQL databases.

We create over 2.5 quintillion (that’s 18 zeros!) bytes of data every day. This pace of content creation is growing at a speed so fast that over 90% of the data in the world right now has been generated within the last two years. That’s a lot of data.

As internet addicts, data entry has become a significant past time for us; compiling extensive digital footprints through tweets, Facebook likes and our preoccupation with search engines!

This seemingly insignificant influx of information is now showing huge potential for businesses of all sizes. Leveraging Big Data analytics can benefit organisations is a number of ways: driving sales, creating effective marketing campaigns from key consumer data, effectively  calculating risk, revolutionising management and all together improving business performance through enhanced decision making.

If this digital dysentery is to be put to good use however, new technologies that can store and effectively process this unstructured data must be developed. Gartner has predicted that 4.4 million IT jobs will be created globally to support big data by 2015 and that with every big data related role, an additional three will be created outside IT. CIO’s are increasingly investing in the work of Big Data Scientists, application developers and software engineers who can expertly unlock this storehouse of information and provide insightful analytics to organisations.

The criteria for categorising Data as ‘Big’ has been summarised by Gartner’s Doug Laney as the three Vs: Volume, Velocity and Variety. So it’s not just about size, developers also have amplified speed and the increasing breath of data sources to contend with. So it stands to reason that the development of new technologies and frameworks that can perform comprehensive analysis on this complex data requires not only a very precise skill set but a visionary, think outside the box mentality. Finding professionals with this combination of skills – expertly placed to tame this tsunami of information – is the key challenge for businesses looking to benefit from Big Data insights.

As specialist recruitment providers operating right across the IT and Digital spectrum we supply a number of key professionals who work to develop and support these frameworks and software.


  • Java Developers
  • Big Data engineers
  • Database Administrators
  • Data Visualisation Designers and Architects

Responsive to the evolving needs of our clients we operate within market specialities to ensure a solid understanding of the skill set requirements for our customers.  Our Digital Development teams work to source the best candidates through a variety of candidate attraction methods, effectively providing our clients with the staff they need as we enter this new technology era.